Profit with a purpose – We love making beautiful quality products, and are also passionate about:

  • empowering and inspiring women
  • supporting and developing communities
  • promoting brand Africa

Why we are passionate about social impact?

As the founder of Gitas Portal it is my desire to make a difference in the lives of others. Once a homeless war refugee, I am no stranger to the challenges faced by women, the displaced or marginalised.

Forced to flee Sierra Leone during the Civil War, I am one of the lucky few who escaped, un-raped, unmaimed. Though I do not bear the physical scars, the emotional  and psychological scars do exist. However, I am grateful. The kindness of others changed my life.

Settling overseas gave me a chance to learn a lot about myself but it also exposed me to the negative views in which Africa was perceived. No doubt, this was a reflection of how others saw me too and it troubled me.

Africa is persistently viewed through a narrow lens. There is more to Africa – a side of the story that only Africans appreciate and comes from a place of authenticity.   Stories that are often unheard. No one can tell my story, our stories better than us. The risk of a single story and the damage it creates is evident from the simple conversations I engage in all too often. Conversations that are often about visiting Africa because we are in dire need of help and not because one desires an expansion of the mind through  the experience of culture etc.

The truth is that the human story no matter where on earth you find yourself is never a perfect one. Every community, country, continent, has its own challenges – some shared too; but there is beauty and truth in equal measure giving people hope and things to be proud of. So I am giving a voice to my story- sharing my experiences and the beauty of being an African to challenge, inform and provide alternative narratives.

Why we need your support and how you can get involved?

If you can make a difference to even just one life, you’ve added value to yours.

So, as I travel this journey, I am inviting you to join me in making a difference in the lives of others. Every little helps and by pooling our resources together we are doing our bit. In doing so, the challenges of the world become a bit smaller and the recipients can hope a bit more.

Learn about our charity partner Melqosh Mission International and how we can work together on the 27th November to raise funds for the work they do with Sierra Leonean war amputees.

All donations on the 27th will be matched by Facebook and PayPal.

We also pledge 10% of all sales between the 20th and the 27th as a donation.

Donation link.

Melqosh Mission International is a Non-Profit Organization birthed to educate, empower and elongate the lives of poverty-stricken and marginalized victims of the Blood Diamonds fuelled war; amputees whose limbs were forcibly and wickedly amputated by the rebels in the course of one of Africa’s bloodiest civil wars in Sierra Leone, (including their dependents). 27,000 individuals were victims of rebel amputations.

Melqosh Mission International was founded by Faith Okrafo-Smart on the 6th April 2008 and the charity’s projects include:
– Educational Sponsorship Programme: Educating hundreds of children across Sierra Leone
– Medical Mission: Providing medical care for hundreds of children across Sierra Leone